Anna Wintour is the Editor of Vogue Magazine US. She singly is believed to be the most powerful woman in the world of fashion. In a documentary called The September Issue
, they follow Wintour as she puts together their biggest edition of Vogue Magazine to date covering the shoots, the styles, the fashion and the politics. Something caught my eye when Wintour said that fashion is about looking forward not looking back. There's a lot of company directors and brand managers who could take this to heart for their own business. Too often websites haven't been touched for up to 2 years, too often there's not product innovation for years. Too often there's no point of difference in a brand of companies offering, the way it recruits or its sales approach. If more business leaders took the approach of being a fashion designer that would draw them forward to always look for what's next. Too many leaders are constantly looking over their shoulder, worrying about their competitors, looking back. True leaders, true innovators and those people brave enough to break
the rules are fashion designers regardless of their category of industry they work in. Too often it takes somebody to come from outside of the service industry to shake things up. More often than not it takes somebody from outside the main manufacturing industry to shake it up. You don't have to be a fashion person to have a fashion mindset. It's the curious approach to what's next. One of Wintour's closest acquaintances designer Karl Lagerfeld is known as a mercenary. The minute his collection takes the runway he has moved onto the next thing and he will never look at that collection again. Its time to be a mercenary.